Think of generative AI as your super employee. With the right instructions and prompts, you can make it work like a tester, a marketing genius, a sales manager, and many other roles. It is most useful for problems involving large sets of information, repetitive knowledge work, or slow, manual processes. A few places where gen AI is commonly used include customer support automation, internal knowledge management, and document-heavy workflows.
It is being used to generate reports, create Minutes of Meetings, draft proposals, answer internal questions, and so on within enterprises. It streamlines marketing operations by producing predictable content at scale. It supports development teams through creating documentation, test cases, and technical explanations.
Gen AI is known to help leadership teams turn raw data into clear insights; it does not replace teams. Friction is removed, execution is accelerated, and consistency is improved.